A flat-style cartoon illustration of two Repay executives holding oversized receipts labeled

Repay Holdings: Time to Reward the Patient Holder?

Ticker: RPAY, $4.10, +6.77% 💳
As of: May 16, 2025, 4:00 PM ET
Category: Fintech | Small Cap | Speculative Turnaround
🎯 Theme: Could this unloved stock... finally pay?


🔥 Insider Buying: The Executives Just Hit "Pay Now"

When the CEO and President each drop hundreds of thousands of dollars on shares, you pay attention. Literally.

  • 👨💼 CEO John Morris bought 249,802 shares @ $4.09 → $1.02M

  • 👔 President Shaler Alias bought 189,782 shares @ $4.13 → $784K

These aren’t vanity buys. They're bullish bites. And they boosted their stakes +11% and +30%, respectively.


🏛️ Institutional Ownership: Everyone’s Already in?

219 institutions hold an impressive 117.11% of the float. (Yes, more than 100%. That’s shorting and leverage for you.)

Top Holders:

  • 🧠 BlackRock – 9.01%

  • 🛡️ Vanguard – 5.35%

  • 💼 Wellington – 5.51%

  • 🧮 Dimensional – 4.98%

  • 🏢 American Century, BAMCO, Sunriver, Ranger, and more...

🗣️ Translation: Wall Street’s still here. Retail? Maybe time to join the reunion tour.

🔍 For full Institutional Ownership breakdown, see here


🧾 First Quarter 2025: A Mixed Receipt

📉 Revenue: $77.3M (↓ from $80.7M YoY)
📉 Gross Profit: $58.7M
📉 Net Loss: -$8.2M
📉 Free Cash Flow: - $8.0M

But wait, there's a twist…

  • 🟢 Business Payments Gross Profit: +12% YoY

  • 🚀 Instant funding volumes: +19% YoY

  • 🧩 Added 3 new software partners, now at 283 total

  • 💳 14 new credit union clients, now at 343

And most importantly...

➡️ Outlook:

  • Free cash flow conversion to exceed 60% by Q4 2025

  • Sequential gross profit growth expected to re-accelerate

For more resources on Repay Holdings's financial statements,
Check this out.


📣 Quote of the Quarter:

“We believe Q1 doesn’t reflect our underlying business trends.”
— John Morris, CEO, REPAY

Translation: Ignore the chart. Look at the vibes (and maybe the roadmap).


📉 So Why’s the Stock Still in the Gutter?

Because... 💸

  • RPAY is down ~85% from its all-time high of $28.42 in Dec 2020

  • Profitability still elusive

  • Free cash flow temporarily negative

  • Sentiment? Well… flat as a prepaid debit card

But…

💰 Valuation is eye-popping:

Metric Value
P/E Ratio (Yahoo) 4.73
Forward P/E ~4.5
Normalized P/E 2.19 (!)

📉 That's not just cheap, that's garage sale + recession combo clearance.


📈 Back to the Bigger Picture

  • RPAY’s Business Payments unit has consistently grown

  • Political media payments vertical was a strong tailwind in 2024

  • Long-term software integration + AP supplier network = moats forming

The challenge? Turning that growth into reliable bottom-line earnings.


🧠 Verdict: High-Risk, But Maybe High-Reward?

🎯 What You’re Betting On:

  • A business turning the corner on free cash flow

  • Institutional support stays firm

  • Insider buys prove prescient

  • Profitability catches up with platform expansion

⚠️ Risks:

  • Ongoing client losses

  • Stalled revenue growth

  • Market volatility for small caps

  • Shareholder patience wearing thin

🤓 Play It Smart:

Start with a small position, dollar-average if conviction builds. Watch earnings trends, cash flow guidance, and maybe wait for Q2 or Q3 to confirm a turnaround.


🚫 Funanc1al Disclaimer:

We talk fast and joke faster. But we’re not financial advisors—we’re just trying to repay you with fun + info. 🚀💼💳


🧭 Want More Like This?

👉 Browse our Insider Purchases Hub
👉 Or explore Turnaround Plays Section you might actually swipe right on

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