Illustration of Mattel’s iconic toys sitting on a falling stock chart while a CEO figure rebuilds the company using blocks labeled IP, Digital, and Buybacks, symbolizing Mattel’s turnaround strategy.

Mattel’s Post-Earnings Fire Sale: A $1M Bet on the “Barbie Hangover” Recovery

Mattel’s stock just fell off the shelf after earnings—but CEO Ynon Kreiz responded by buying over $1M worth of shares. With iconic brands, massive buybacks, and a pivot toward digital and IP, is this a classic turnaround or just a nostalgic value trap? Let’s open the toy box and find out.

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