Cartoon goose in a business suit riding a rising stock chart, surrounded by insider-buy icons and institutional investors, symbolizing Goosehead Insurance’s insider buying and growth potential.

Insiders Purchase Shares of Goosehead Insurance — Should You Buy, Duck, or Just Take a Gander?

Goosehead Insurance isn’t just a company — it’s a flock. And lately, the flock has been acting funny. 🪿📈

The CEO bought shares.
The CFO bought shares.
The General Counsel bought shares.
Even institutions have piled in so aggressively that the float is owned at 115% (math says impossible — Wall Street says “hold my beer”).

Meanwhile, the shorts are circling at 11%, honking from above like angry Canadian geese.

So the real question is:
Should you buy Goosehead, duck for cover, or simply take a long, thoughtful gander?
Let’s find out.


🪿 What Goosehead Actually Does (Besides Inspiring Bird Puns)

Goosehead Insurance operates through a hybrid model:

  • corporate agents,

  • franchise agents,

  • and a hyper-optimized, tech-enabled insurance distribution platform.

Products include:
🏡 Homeowners
🚘 Auto
🌪️ Wind, flood, earthquake
📦 Small business
🛡️ Umbrella
🧬 Life
🛺 Motorcycle + RV

Basically, Goosehead sells everything except insurance against geese (a market they may wish to explore).

Founded in 2003, headquartered in Westlake, Texas, and expanding faster than a flock startled by a lawnmower.


🪶 Trigger #1: Insiders Are Buying (Like… A Lot)

When CEOs buy stock, investors take notice.
When the CEO, CFO, AND General Counsel all buy at once, investors start honking excitedly.

Here’s the recent snack-size summary:

Insider Title Price Shares Value % Increase
Mark Miller CEO $72.34 +5,000 $361,700 +17%
John Terry O’Connor GC $71.81 +2,100 $150,801 +210%
Mark Jones Jr. CFO/COO $74.44 +873 $64,986 +25%

One insider putting in cash is one thing.
Several Insiders putting in over half a million combined during a period of relative stock volatility?
That’s conviction with a capital “C.”

Or maybe they just love a good bargain. Either way — interesting.


🏦 Trigger #2: Institutions Are Basically Obsessed

Want to know how much institutions love Goosehead?
They collectively own 115% of the float.
Yes, that’s more than 100%. Yes, that’s impossible. Yes, it happens anyway.

Top holders:

  • BlackRock

  • Vanguard

  • Wasatch

  • Kayne Anderson Rudnick

  • Capital World

  • T. Rowe Price

  • Balyasny

  • State Street

If Wall Street had a favorite bird right now, it may very well be Goosehead.

For Goosehead Insurance (GSHD)'s Institutional Ownership breakdown, 🔍 see here.


🪿 Trigger #3: But Shorts Are Here Too — at 11.43%

Nearly 1 in 9 shares is sold short.

Is that:

A) Healthy skepticism?
B) A future squeeze?
C) A flock of contrarians ready to get plucked?

We’ll see.

But an 11% short interest means the bear and bull geese are officially in formation.


💥 Trigger #4: Jefferies Initiates with a Buy & $93 PT

Jefferies says:
“Buy the goose.”

The market says:
“Thanks for the nudge.”

The stock jumped more than 6% on the news.
Analysts love the growth story — and, apparently, the bird jokes write themselves.


📊 Trigger #5: Latest Earnings — Solid Growth, Mixed Margins

Q3 2025 results:

📈 +16% total revenue
📈 +15% written premiums
📈 +14% core revenue
📈 +14% Adjusted EBITDA
📉 Adjusted EBITDA margin decreased
📈 Policies in force +13%
📉 EPS flat vs prior year

They’re growing fast…
…while investing heavily in tech, producers, franchises, and support infrastructure.

It’s a “grow now, margin later” chapter — common for high-scaling platforms.

 👉 Want the full picture? Dive into Goosehead Insurance (GSHD)'s financials here.


🧮 Valuation: Reasonable for a Growth Play… but Not Cheap 🤑

Goosehead isn’t bargain-bin.

Current multiples:

  • Forward P/E: 33.44 → Acceptable for growth, not for value hunters

  • Price/Sales: 8.18 → Not cheap

  • Price/Book: 54.16 → Not even remotely cheap

  • EV/EBITDA: 6.16 → Actually quite reasonable for a profitable, growing business

In short:

Not cheap. Not absurd. But definitely not a dollar-store goose.


📉 BUT… One Big Ugly Red Flag

Goosehead’s liabilities exceed its assets in one recent quarter.

Debt ratios:

  • Debt-to-Equity: –1.72 (yikes)

  • Debt/EBITDA: 3.71

  • Debt/FCF: 4.67

This is one of those balance sheets where analysts go:

“Hmm. We love the growth story but… something smells a little fowl.” 🪿💨


🪿✨ The Bull Case (Why Investors Love This Bird)

✔ Strong growth across premiums, revenue, agents, and technology
✔ Insiders buying with real dollars
✔ Institutions buying everything they can find
✔ New AI-driven cost reduction initiatives
✔ Long runway for digital platform expansion
✔ Analysts see 30–40% upside in many models
✔ Shares repurchased at $85.58 show management confidence


😬 The Bear Case (Why Some Say Duck and Cover)

⚠ High valuation compared to peers
⚠ Competitive pressure from legacy insurers + insuretechs
⚠ High liabilities, raising solvency questions
⚠ Margins weakening short-term
⚠ Flat net income despite strong revenue growth
⚠ High short interest
⚠ Volatility: Goosehead flies like a goose… not an eagle

💡💡💡 Curious about another deep oil exploration play?
Check our takes on UnitedHealth Group or even Oscar Health.


🧐 Verdict: A High-Quality Goose… But Not Cheap, Not Risk-Free

If you believe:

  • in Goosehead’s digital strategy,

  • in long-term premium expansion,

  • in margin recovery,

  • and in management’s conviction…

Then dips may be buyable.

If you fear:

  • high valuations,

  • a stretched balance sheet,

  • short-term volatility,

  • or the possibility that geese sometimes crash into windows…

Then waiting is not irrational.

This is a growth stock, priced like a growth stock, behaving like a growth stock — and that includes turbulence.

Invest — or duck — at your own risk. 🪿⚠️


FAQ: Frequently Asked Honking Questions

Q: Why is institutional ownership above 100%?
A: Welcome to Wall Street, where math is optional and shares can be lent, borrowed, shorted, and recycled like soda cans.

Q: Are insider buys meaningful?
A: Yes. When a CEO buys shares, it matters. When multiple executives buy at once — it matters more.

Q: Is Goosehead a bargain?
A: Only if you think 33× forward earnings counts as “cheap.”
(This is not Costco.)

Q: Could the stock squeeze?
A: With 11% short interest? It’s possible. Keep your wings ready.

Q: Is Goosehead risky?
A: High return potential. High valuation. High liabilities. High emotions.
So… yes.


TL;DR — Quick Take

🪿 Insiders are buying
🏦 Institutions are buying everything in sight
📊 Revenue + premiums growing double digits
📉 Net income mostly flat
⚠ Valuation not cheap
⚠ High liability profile
🎯 Shares 58% below ATH
🔥 Jefferies “Buy” with $93 target

Interesting opportunity — but not for the faint of heart.


🧾⚠️📢 Fun(anc1al) but Serious Disclaimer: 🧾⚠️📢

Goosehead may fly. Or it may honk in your face.

This article is research and entertainment, not a prescription. Consult your goose whisperer before investing.

Nothing here is financial advice—unless laughter compounds, in which case, you’re already profiting. 🥫😂

Always DYOR, hold the FOMO, and don’t invest what you can’t afford to lose.

Keep your humor cells alive. We laugh, we analyze, we memeWe sell jokes and opinions — and yes, we’re billing your sense of humor. 🎪💸  We’re not financial advisors. We’re FUNancial advisors.

Invest at your own risk. Love at any pace. Laugh at every turn. 😄
Be Happy! 😄😄


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