
Figma (FIG): Directors Buy In — Should You Collaborate?
Stock Price: $79.08 🎨
Down: -9.52 (-10.74%) as of Aug-05-2025 4:10 PM ET
Trigger: 🚀 IPO + 💸 Insider Buying
Status: Welcome to the Design Party (But Watch the Valuation!)
🧠 The Big Picture: Figma Goes Public — and Sky High
Figma stock (FIG) made a splashier-than-a-paint-bucket debut on the public markets, jumping a stunning +250% on Day One.
🎯 All-Time High? $149.20 on August 1, 2025 — pushing its fully diluted valuation to nearly half of Adobe's.
Not bad for a company Adobe once tried to buy for $20B before the regulators went, “Umm… no.”
The market said yes anyway. And then it said… maybe slow down.
📥 Insider Moves: Directors Bought Low, Real Low
Before the rest of us could blink, directors were already buying — but at a mere $33/share:
Insider | Shares Bought | Value | % Ownership Change |
---|---|---|---|
William McDermott (Dir.) | +160,000 | $5.28M | +332% |
John Osborne Lilly III (Dir.) | +62,500 | $2.06M | New Stake |
Luis von Ahn (Dir.) | +30,000 | $990K | +62% |
Andrew Phillips Reed (Dir.) | +60,000 | $1.98M | Already Huge Stake |
💡 Takeaway: Insiders loaded up before the boom — at $33, not $93. If you’re considering FIG, maybe collaborate with caution.
🧰 What Does Figma Even Do?
Figma is the Photoshop of the cloud-native, collab-hungry, caffeine-fueled design generation.
It offers:
🧑🎨 Figma Design – For real-time collaborative design
🎭 FigJam – Brainstorming meets whiteboarding
💻 Dev Mode – Designer-to-developer handoffs (without tears)
📽️ Figma Slides – PowerPoint, but not from 1998
✏️ Figma Draw – Vector tools with flair
📣 Figma Buzz – Branded social media asset factory
🌐 Figma Sites – Design and publish websites
🤖 Figma Make – AI-assisted prototyping for the impatient
They had us at “design, collaborate, prototype, present, deploy — all in one place.”
🧮 Financial Brushstrokes
Metric | 2024 | 2023 | 2022 |
---|---|---|---|
Revenue | $821M | $749M | $505M |
Net Income | -$724M | -$732M | +$286M |
📉 Ouch! A flip from profit to red ink over two years.
But revenue is climbing — and fast. Just not as fast as expenses.
👉 Want the full picture? Dive into Figma ($FIG)'s financials here.
📊 Valuation? Bold Stroke
Ratio | Value |
---|---|
Price/Sales | 43.17 |
Price/Book | 37.03 |
EV/Revenue | 45.56 |
🧠 Translation: Expensive.
Even Adobe trades at just under 11x sales.
Figma ≠ Stigma, but... maybe chill?
🪙 Surprise: Figma's a Bitcoiner
Figma holds Bitcoin in its corporate treasury. 🎩
In March 2024, it bought $55M worth via the Bitwise Bitcoin ETF ($BITB). That stake ballooned to $70M by March 2025.
🧨 Risk? Yup.
If Bitcoin crashes, that cushion becomes… a whoopie cushion.
⚠️ Risks to Mind Before You Hit "Collaborate"
-
💵 Profitability still elusive
-
🚀 Valuation already baking in perfection
-
🤼♂️ Tough competition (Adobe, Canva, Notion, MSFT)
-
🪙 Bitcoin holdings = bonus risk
-
🐻 A bear market could send the stock back to $33 (or at least much lower)
💡💡💡 Curious about another deep oil exploration play?
Check our takes on UnitedHealth Group or even Oscar Health.
🔮 Final Frame: Should You Buy?
💭 Possibly. But not at $80.
If the price cools — closer to the insiders’ $33 entry — Figma becomes a lot more clickable.
Until then, admire the design... from a safe distance.
🔘 Verdict
Figma is a beautiful growth story, wrapped in risk, backed by bold insiders.
But if you’re going to collaborate — maybe wait until the canvas is less pricey.
🖌️ Paint with caution.
💸 Buy at your own risk.
📦 Collaborate only if you know the layers.
Want the original Figma file?
Nah, we just redesign your expectations.
⚠️ Disclaimer:
We don’t collaborate with overvalued charts. Proceed with creative skepticism. 🎨
We’re not financial advisors. We’re FUNancial advisors.
We laugh, we analyze, we meme — we do not provide investment advice. It’s just a second opinion — and yes, we’re billing your sense of humor. 🎪💸
Invest at your own risk, always DYOR, hold the FOMO, and don’t invest what you can’t afford to lose.
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